The Importance of Storytelling in Business

An interview with Simone de Haas

I want to share with you an interview I had with the Simone de Haas, a coach, mentor and storytelling strategist, who shares with us the importance of storytelling in business.

Here’s why… storytelling:

  • Creates a connection;

  • Builds excitement with the product and/or service;

  • Helps people to see themselves in your shoes where you become relatable (because people buy from people); and

  • Enhances the experience from a sale to an emotional connection

Simone covers sales, customer relations, relevance and timeliness, and gives us a great reminder that people buy from people.

If you need any help in fine tuning your storytelling for sales, customer relations and business in general, please reach out and book in a free 30 minute Connection Call.

Remember, as a retail owner for 25 years, I was just like you. I’ve got the experience, the no-how and the passion to help you make a difference in your business. And I can’t wait to help.

Book in a time here.